Packaging is of great importance in the food sector in terms of food safety. Innovation in packaging is the driving force for the industry. Considering the annual food waste reaching 1.3 billion tons, it must be known that this waste will decrease day by day thanks to packaging solutions that prevent food spoilage and damage to products in order to reduce food waste.
Increasing packaging demand and the population expected to grow by 40 percent until 2030 will bring along the problem of urbanization. The problem of globalization brings along the need to transport food farther, cheaper and safer. Changing lifestyles, dietary habits, increasing disposable income, and aging population factors also drive the development in the packaging industry.
The significance of packaging can be assessed from various aspects. Conserving the product in healthful conditions, recyclable raw material, and the processes including design are each quite important. Packaging design is of vital importance, especially in the retail sector where the commercial life movement is evident. The three-dimensional design of the packaging, the information on the packaging, and graphic design elements all play a role as a marketing tool for brands.
It has become an integral part of this process, as it engages at every stage including the initial product development, design, adaptation to market requirements, production, conservation, storage, transportation, distribution, advertising, sales, and end-use. In short, the packaging is not only a complementary tool that conserves the product inside, but also a part of the product. Packaging especially in foodstuffs undertakes functions in terms of product health, quality, and providing information. These are concrete indicators related to packaging that influence the consumer’s decision.
The size of the global packaging industry exports in 2019 amounted to approximately 300 billion dollars. Plastic packaging accounts for 55.5% and paper-cardboard packaging for 30.4% of world packaging exports. Other packaging product groups exported are metal, glass, and wooden packaging respectively. The world’s largest packaging exporting countries are China, Germany, the USA, Italy, Japan, and France.
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- Did you say packaging design?
“While a proper packaging supports and increases the quality of the product, the added value it provides and the brand identity, it also reveals the differences of the product. A successful packaging is easily perceived by consumers due to its physical appearance, encourages habits and ensures continuity in sales. While all these features need to be strategically calculated one by one, the product needs to be focused on as a whole. Otherwise, the expected figure in sales may not be attained. The reasons for success and failure have to be assessed very well for results of future projects.”
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- Versatile powder packaging of very small quantities
Technology group GEA is launching a new packaging line for dairy and food powders or granules. The new GEA SmartFil M1 has been developed to provide a wide range of filling configurations to meet the diverse necessities of the food, dairy and pet food industry for low-capacity applications.
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- A flexible flow-wrapping machine for a wide selection of biscuit varieties
Living like ‘God in France’ – of course this has to include fine baked goods. Before connoisseurs can enjoy biscuits, waffles and other specialities, however, the goods must be securely packaged. An Alsatian manufacturer with over a hundred years of heritage relies on a modern flow-wrapping machine from Schubert to package its baked goods. The flexibility of the robot-assisted flowpacker ensures that the producer will be able to switch to more sustainable packaging in the future.
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- Modern and reliable bagging and palletizing lines
Bagging and palletizing of grain and flour require precision and flexibility together with a high level of hygiene. The bagging machinery developed by PAYPER complies with the strict regulations in this industry.
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