Imas and Zaccaria signed an agreement to form a global strategic alliance between the two companies. Imas said that alliance will allow both companies to combine their strength to deliver complete solutions and adding value into the industry-leading customers and increasing influence in the global markets.
Turkish Imas and Brazilian Zaccaria , two leading brands in the milling industry, proudly announced the signing of an agreement to form a global strategic alliance between the two companies. This agreement consists of joint distribution in strategic markets, sales and promotional efforts contributing common projects, transferring know-how to the new and existing any type grain milling projects.
The agreement will allow both companies to combine their strength to deliver complete solutions and adding value into the industry-leading customers and increasing influence in the global markets become more aggressive to penetrate new markets and with the help of sharing know-how and well qualified and experienced technical engineers, both companies will have more integrated grain solutions to the potential customers.
Konya-based Imas, an affiliate of İttifak Holding, has been manufacturing high technology products and efficient complete projects with Milleral brand in the grain-milling sector since 1989. It has been enriching the sectors of grain milling with its trademark Milleral; feed milling with Viteral; band and circular saw machines with Cuteral; and steel construction with Steral. Imas has gained the trust of his customers with rapid after sales service and has been meeting the demands of his business partners thoroughly. Imas Machinery, achieved taking out 21 designs and patents with its recent R&D studies, speeded up its work in this area and operationalized its R&D center in 2017 with the aim of increasing its power in the sector. Milleral has been manufacturing machinery and complete plants for milling grain like wheat, corn, rye, oat and barley to get flour and semolina for many years with high customer satisfaction. Milleral exports its products to more than 70 countries.
Viteral is the brand of Imas that carries its experience since 1989 into feed milling machinery sector by providing the production and installation of machines and complete facilities used for bovine, ovine and poultry feed production.
Zaccaria, founded in Limeira, Sao Paulo State–Brazil, manufactures machinery and equipment to process all type of cereals since 1925. Zaccaria has become the leader in the Brazilian milling market, reaching 70% of a market of 12,000,000 tons/year. The product line also includes rice, beans, maize and execution of turnkey projects for facilities processing of cereals and their derivatives on a worldwide basis. Zaccaria is market leader in Latin America, about 50% of paddy production that is processed by Zaccaria machinery.
With the force of Zaccaria and Imas partnership, Imas said it will move up its worldwide power by reaching new more countries and adding value to current countries in addition to its existing spread of nearly 100 countries.